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You’re in the right place and I’m going to tell you exactly how The Complete LinkedIn Profile Course will give you the framework, resources, inspiration and expert guidance needed on your journey to preparing, building and launching your transformed LinkedIn profile.

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The Complete LinkedIn Profile Course includes...

Welcome & Start Here

Here’s why it pays to learn from someone who’s gone before you hundreds of times--I know exactly where most students get stuck in the LinkedIn profile update process. We begin with the foundational first steps that will get you organized to ensure your success.

Highlights:

→ Get organized from the get-go with a clear framework to kickstart your journey on the right path

→ Install an assessment tool to benchmark where you are today so that you can see your complete transformation at the end of this course

→ Take a preliminary survey to capture your goals and assess your current status 

Module 1: Assess & Gather Digital Assets

In interviewing, writing and launching nearly 1,000 profiles I will share with you my structured approach to keep you efficient with your time, while staying organized as you make progress throughout the course.

Highlights:

→ Get familiar with each profile section and how it can pertain to you, along with special considerations

→ Gather and brainstorm important digital assets used to make your profile stand out

→ Learn how to use the Master Profile Template (.a powerful worksheet that only my premium 1:1 clients get, will now be in YOUR hands!)

Module 2: Your Visual Gallery

If there’s one thing I’ve learned about human nature in nearly eight years of developing my LinkedIn expertise, it’s that we are visual creatures! The visual aspects of your LinkedIn profile are just as important as the words. With multiple areas of real estate, it’s important to know how to make your profile pop to keep viewers intrigued and engaged with your profile.

Highlights:
→ Learn how to showcase your best profile picture and what considerations to make when decided the best headshot to use
→ Create a background image that serves a purpose
→ Turn your LinkedIn profile into a gallery and portfolio that showcases your best work

Module 3: Tell Your Story

Part of my role as your guide throughout this journey is to empower you to tell your story. Most people have a difficult time articulating their why, but I share a series of important questions that prompt you to write your own narrative that is a reflection of your reputation and credibility.

Highlights:

→ Craft your professional story with confidence so people get to know you before even meeting you

→ Incorporate key elements that differentiate your profile and give profile viewers multiple ways to connect with you

Module 4: Your Background

Gone are the days when your LinkedIn profile is purely a resume. You will learn the multitude of ways to express your credibility throughout your LinkedIn profile. However, there are still a few sections that do liken themselves to a resume and we cover that throughout this module.

Highlights:
→ Navigate each area available to build out your background and incorporate it into the appropriate sections
→ Learn the key ways to give people more entry points to connect with you in conversation

Module 5: Skills & Accomplishments

Did you know every single word of your LinkedIn profile is contributing to the searchability of your profile? I’ve got you covered in tackling these impactful sections to ensure you are capturing this important information in your profile.

Highlights:
→ Access to a powerful swipe document that takes the guesswork out for you
→ Key tip to know in advance to make the launch process SO much easier
→ Best practices when showcasing accomplishments

Module 6: Profile Launch

It’s time to launch your transformed profile! I walk you through each step to take before going live and how to go live. The name of the game is transformation and the only way to have one is by getting this newly overhauled profile in the eyes of your LinkedIn network!

Highlights:
→ Critical steps to take before going live, including an important checklist
→ Take the fear out of going live by a step-by-step walkthrough of how to launch
→ No detail missed by breaking the launch into a two-part series

Module 7: Next Steps & Bonus Content

Time to celebrate! Even though transformations don’t come easy, you’ve done it! You put in the hard work. Now, it’s time to sprint through the finish line with important next steps.

Highlights:
→ Bonus content to take your amazing reputation to the next level!
→ Post-launch assessment to compare where you were before the journey, to how far you’ve come

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Personally, I am so excited to guide you over the next several weeks...

Teaching people how to improve their LinkedIn profile has literally changed lives. 

Having helped thousands of people with LinkedIn, I’ve seen first-hand how critical this foundational aspect of LinkedIn is to ALL success on the platform. 

If you’re a business owner, a sales professional, someone in career transition, or a young professional, you owe it to yourself to at least take a risk-free plunge to see what is possible for you and to learn what you never realized you’ve been missing out on.

I look forward to meeting you personally inside of The Complete LinkedIn Profile Course™ very soon.

To Your Success,

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