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Best Of 2021: A Year In Review branding career learn linkedin tools marketing professional development profile development strategy tips training Dec 28, 2021

As 2021 draws to a close, I took a moment to reflect back on the year and what it meant for McMillion Consulting. While this year certainly held its challenges, it was also a year of new growth, innovation, and client engagements that reminded me why I love what I do. In addition, it marked our

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Have You Changed This One Key LinkedIn Default Setting? leadership learn sales strategy tips training Nov 09, 2021

Have you ever sent an email or note only to be met with radio silence? When you don’t get a response to your message right away, maybe you assume the best. After all, we have so many ways to send and receive messages these days, from our social media accounts to chat apps and multiple email accoun

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Staying Current Isn’t As Spooky As It Seems leadership learn linkedin tools professional development sales strategy tips training Oct 26, 2021

Spring cleaning, your quarterly oil change, annual checkups—most areas of your life need a little extra TLC from time to time. Your LinkedIn profile is no exception. Whether you’ve held the same job for more than a decade or you just got promoted, chances are, some areas of your profile could use a ...

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Want To Serve Your Clients Better? Context Is Key. engagement leadership learn professional development sales strategy tips training Oct 05, 2021

When the tempo of life (or of business) picks up, I’ve found that it’s easy to rush through the places and spaces where slow, thoughtful consideration matters most. This goes for lots of things—from family time and rest to healthy routines and the cadence of the workday. So, I check in with myse

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Why Your Company Should Be On LinkedIn engagement linkedin tools networking strategy tips training Aug 31, 2021

Having a website has become a prerequisite to starting a business. If your business doesn’t exist online, well, it may as well not exist. That’s because being found is critical to gaining traction. Whether you like it or not, your prospects are vetting you online, sometimes before they even begin a ...

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Hunting & Gathering On LinkedIn learn linkedin tools sales tips training Jun 23, 2021

Whether they are prospective clients, candidates or joint venture partners, foraging for leads can be an arduous process when you do not know how to hunt on LinkedIn. 

Not unlike many free online tools, the free version of LinkedIn has its limitations. However, one level of LinkedIn premium tha

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Level Up Your LinkedIn Lead Generation Process linkedin tools marketing networking strategy success story tips training Jun 15, 2021

As with most things, developing a lead generation process on LinkedIn takes practice and a healthy dose of patience. Keep showing up, keep being resourceful, and I promise, it will pay off. If you don’t believe me, let me tell you a story that may just change your mind.

My client, let’s call him Bi...

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3 Simple Steps To Becoming An InMail Rockstar linkedin tools networking strategy success story tips training Jun 01, 2021

Whether you’re an entrepreneur, a recruiter, or a financial advisor, we’re all selling something. Sure, the process may look different across industries, but no matter what you’re selling—from a company culture to a product or service—you have to start by generating leads. If you’ve followed me

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The LinkedIn Networking Secret No One Ever Tells You linkedin tools networking strategy success story tips training Apr 20, 2021

Have you ever tried to plant a garden? I love a house plant as much as anyone, but you probably won’t find me planting anything outside beyond a few flowers from time to time. I tend to stick to indoor plants—mostly because they’re predictable and easy to manage. 

The other day, I noticed one of my...

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Quickstart Guide To Publishing Articles On LinkedIn linkedin tools networking tips training Mar 04, 2021

I’ve covered a lot about why publishing articles on LinkedIn is one of the most effective ways to bring value to your network and reach a wider audience. If you’re still not convinced, feel free to give 4 Steps to Grow Your LinkedIn Audience and/or 1 Powerful Way to Bring Value On LinkedIn a read. 

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4 Steps To Grow Your Audience On LinkedIn engagement learn linkedin tools marketing social selling tips training Feb 19, 2021

LinkedIn is commonly seen as a tool to connect with your professional network, but it is also a rich environment to expand your network to entirely new audiences.

One of the lesser known features on LinkedIn is a newsletter page. If you’re not familiar, these are regularly published articles, typic...

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Give Them A Reason: Deep Dive engagement marketing networking professional development social selling strategy tips training Feb 03, 2021

Recently, I wrote an article about how to never be ghosted on LinkedIn again. If you haven’t read it, check it out here first: Give Them a Reason.

To get the most out of LinkedIn, my team and I are focusing on providing actionable ways for you to grow your business and leverage your network the rig...

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