The Blog

One thing that always puzzles me is when people lock down their LinkedIn profiles, making them hard or even impossible to find. Isn’t the point of being on LinkedIn to build relationships? That’s pretty difficult to do if no one can reach you. 

Now, what I do understand is that some folks accidenta...

As I’ve said before, you should be the star of the show when it comes to your personal LinkedIn profile, but there’s a time and place to talk about your team, too. The same is true for your company page and engagement. While it’s important to communicate what your business does and why, your people ...

Like peanut butter and jelly or salt and pepper, LinkedIn and AI just make sense together. There are so many opportunities to reach your professional goals when you use this combo wisely. 

At best, AI plus LinkedIn equals less time on tedious tasks and more time to do the stuff I believe only human...

Most of the clients I serve would only call themselves students in the sense that they’re lifelong learners. Still, I receive a surprising number of questions related to LinkedIn for students. In the spirit of helping my people help their people, I’ve decided to dedicate a full article to clearing u...

Your LinkedIn profile is more than a static resume. It’s time to forget boring, black Times New Roman text and embrace all the dynamic visual features LinkedIn offers to showcase who you are. Because there are so many different ways to incorporate imagery into your LinkedIn profile, choosing a start...

Like other social platforms, LinkedIn has a process to let users verify their identities. It’s the LinkedIn equivalent of the blue checkmark…kind of. I’ll get into the details below. Armed with all the right info, you can make an informed decision about whether or not verification makes sense for yo...

While the U.S. job market is still adding jobs, it's trending at a slower pace. And yet, many people are still looking for new or better jobs. Maybe you’re one of them! If so, you know job searching in an uncertain market is no easy task, particularly when the job search timeline is becoming longer....

I’ve said it before and I’ll say it again, audio is one of the most forgotten yet powerful LinkedIn features! LinkedIn is so much more than a place to post your resume; it’s truly a dynamic multimedia platform. I love equipping people to embrace LinkedIn more fully so that they can better connect wi...

Are you someone whose career has been full of twists and turns? You’re not alone. While sometimes, it can seem like everyone else took a linear path to get where they are today, chances are, they didn’t! Very few of us know exactly what we want to be when we grow up at the beginning of our careers. ...

Comments, reactions, and views on your content are always a great sign that what you’re posting on LinkedIn is resonating with your network—and beyond! But, if you really want to create deep connections, the kind that turn into colleagues or teammates or clients or mentors, your engagement doesn’t h...

If you appreciate the aesthetic of a clean drawer, an uncluttered desktop, or a tidy hard drive, I have good news for you: LinkedIn's Focused Inbox.

It is an optional LinkedIn setting. Turning it “on” allows you to categorize your LinkedIn messages into high- and low-priority buckets, or Focused an...

Who says your career has to fit into a nice, neat little box? Many of my clients are unique, successful, and interesting precisely because they didn’t follow the same linear path as everyone else. Maybe they took a year sabbatical to travel the world, served a cause or church on mission, or spent ti...