Whether you’re an entrepreneur, a recruiter, or a financial advisor, we’re all selling something. Sure, the process may look different across industries, but no matter what you’re selling—from a company culture to a product or service—you have to start by...
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As part of my series of interviews about “How to Use LinkedIn to Dramatically Improve Your Business,” I had the pleasure of interviewing Lindsey McMillion Stemann, the Principal & Owner of McMillion Consulting. For more than a decade, Lindsey has trained thousands of...
As 2021 draws to a close, I took a moment to reflect back on the year and what it meant for McMillion Consulting. While this year certainly held its challenges, it was also a year of new growth, innovation, and client engagements that reminded me why I love what I do. In addition, it marked our...
Feeling festive? Whether you’re looking to spread some holiday cheer or draw attention to an important company initiative, don’t forget the power of your LinkedIn company page to make a statement. Just because you need to keep information like your website URL and contact...
When one year or quarter comes to a close and another one begins, many companies begin assessing the needs and goals they have for the next year. Finding the right partner to help grow and support your business can be a challenge. Sometimes, it’s difficult to know how to assess a...
Spring cleaning, your quarterly oil change, annual checkups—most areas of your life need a little extra TLC from time to time. Your LinkedIn profile is no exception. Whether you’ve held the same job for more than a decade or you just got promoted, chances are, some areas of your...
When was the last time you stopped and celebrated your accomplishments?
As a business owner, I’m often so busy working toward the next goal that I forget to look back and take in how far I’ve already come. Maybe you can relate. Celebrating your wins might feel indulgent or, dare...
Having a website has become a prerequisite to starting a business. If your business doesn’t exist online, well, it may as well not exist. That’s because being found is critical to gaining traction. Whether you like it or not, your prospects are vetting you online, sometimes before...
Have you ever had a moment when you realized you were in over your head? Maybe you were drowning in tax paperwork, navigating a new software program, or securing permits for your office space. If you’re a small business owner or entrepreneur, you know that sometimes, a...
They say half the joy of vacation is anticipating it. Something about knowing you’ll be catching up with family or enjoying a sunny beach somewhere soon makes all the to-dos that come with closing up shop to take time off a bit more enjoyable. From finishing up projects to changing your...
Whether they are prospective clients, candidates or joint venture partners, foraging for leads can be an arduous process when you do not know how to hunt on LinkedIn.
Not unlike many free online tools, the free version of LinkedIn has its limitations. However, one level of LinkedIn...
As with most things, developing a lead generation process on LinkedIn takes practice and a healthy dose of patience. Keep showing up, keep being resourceful, and I promise, it will pay off. If you don’t believe me, let me tell you a story that may just change your mind.
My client,...
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