Whether you’re an entrepreneur, a recruiter, or a financial advisor, we’re all selling something. Sure, the process may look different across industries, but no matter what you’re selling—from a company culture to a product or service—you have to start by generating leads. If you’ve followed me
...The Blog
Having a website has become a prerequisite to starting a business. If your business doesn’t exist online, well, it may as well not exist. That’s because being found is critical to gaining traction. Whether you like it or not, your prospects are vetting you online, sometimes before they even begin a ...
They say half the joy of vacation is anticipating it. Something about knowing you’ll be catching up with family or enjoying a sunny beach somewhere soon makes all the to-dos that come with closing up shop to take time off a bit more enjoyable. From finishing up projects to changing your voicemail an...
Whether they are prospective clients, candidates or joint venture partners, foraging for leads can be an arduous process when you do not know how to hunt on LinkedIn.Â
Not unlike many free online tools, the free version of LinkedIn has its limitations. However, one level of LinkedIn premium tha
...As with most things, developing a lead generation process on LinkedIn takes practice and a healthy dose of patience. Keep showing up, keep being resourceful, and I promise, it will pay off. If you don’t believe me, let me tell you a story that may just change your mind.
My client, let’s call him Bi...
Have you experienced the brick wall effect on LinkedIn? If you don’t know what I’m talking about, let me explain how it works:
You put in the work on LinkedIn finding that perfect person to make a connection with. You scour your newsfeed, post your own content, search for prospects and find mut
...Sometimes the best connections are the ones you never expected. This past February, my husband and I decided to move our lives and our dog, Tater Todd, to Park City, Utah for the month. As we were planning our trip, I happened to be working with a client, Jeff Lewis, who is based in Utah. When I
...Looking for a new way to stand out on LinkedIn? I’ve got you covered.Â
LinkedIn rolled out a new profile feature that allows users to add short audio recordings next to their name.Â
Think of it like an audio billboard to promote your business and give people a sense of what it's like to work with ...
To leverage LinkedIn to its fullest potential, you’ve got to intentionally grow your network on a weekly basis.Â
It might sound too simple, but the easiest way to expand your professional network is to connect with new people. No brainer, right? New connections are an opportunity to make a first
...Have you ever tried to plant a garden? I love a house plant as much as anyone, but you probably won’t find me planting anything outside beyond a few flowers from time to time. I tend to stick to indoor plants—mostly because they’re predictable and easy to manage.Â
The other day, I noticed one of my...
There are dozens of ways to effectively prospect.
Is there a perfect formula that guarantees 100 out of 100 wins every time?
Maybe...And if you know that perfect formula, give me a call!
Now, are there useful prospecting formulas?
Absolutely. In fact, I would guess that any successful salesperso...
How often do you calculate your return on investments?
Whether the answer is always, hardly ever or never, I believe it’s fair to say that some investments are more difficult to calculate than others. Â
For example, how do you put a price tag on “more freedom” or “more confidence” or “more disci...
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