The Blog

InMail, a type of LinkedIn message, allows you to reach out to certain LinkedIn members, even if you’re not a first-degree connection. For each subscription type, LinkedIn Premium offers a varying number of InMail credits per month. 

Learn More: Should You Pay For LinkedIn? Your LinkedIn Premium Co...

If you’ve been around here for any amount of time, you probably already know how I preach that any effective LinkedIn strategy MUST start with the LinkedIn profile. It’s the cornerstone of your digital presence. Frankly, no matter how great your posts are or how slick your company page is, no one ca...

If you’re anything like me, your inbox is full of newsletters. I, for one, am such a fan of this direct-to-me, drip of regular content. More and more, my own diet of news and ideas includes LinkedIn newsletters. From brands and companies to top LinkedIn influencers, so many experts are taking to Lin...

The holidays always sneak up on me! You too? I promise, there’s no need to fret about what to get your newest hire, your brother-in-law in finance, or the coworker you drew in this year’s Secret Santa. Lucky for both of us, I did a little pre-holiday gift scouting. 

Of course, I can’t take all the ...

We’ve all heard of multitasking. (Maybe you’re doing it right now.) I, for one, am a chronic multitasker. Take a call on the treadmill, catch up on my favorite podcast while walking my dog, Tater, grab a bite to eat while sending a few emails. You get the picture. 

And, yeah, multitasking can make ...

Raise your hand if you spend any amount of time going to people’s profiles to view their activity. If you’re selling anything, courting a new hire, or just don’t want to miss the latest from your favorite influencer, you know exactly what I mean. 

I’ll admit, it’s super nice to be able to step back...

Finding the right job or the right candidate can feel like a real test of patience. According to the latest research, it takes most companies more than 40 days to fill an open position. That’s a long time to wait—whether you need a job or you’re managing an understaffed team. 

Luckily, you don’t ha...

Like peanut butter and jelly or salt and pepper, LinkedIn and AI just make sense together. There are so many opportunities to reach your professional goals when you use this combo wisely. 

At best, AI plus LinkedIn equals less time on tedious tasks and more time to do the stuff I believe only human...

Can I be real with you for a second? It’s tough out there. With all sorts of competitors clamoring for your target audience’s eyes and dollars, landing a sale is no easy feat. There are all sorts of reasons why someone might choose a different company over yours. Don’t let inaccessibility be one of ...

When you think of thought leaders, who comes to mind? I tend to think of well-known authors, speakers, and business leaders like Arianna Huffington, Simon Sinek, and Brené Brown. But, being named on a Forbes list or The New York Times Best Sellers list isn’t a prerequisite to becoming a thought lead...

If you’re looking to expand your team, you’re not alone. According to the National Federation of Independent Business (NFIB), 63 percent of small businesses reported hiring or trying to hire in May 2023. 

With such a tight labor market, attracting and securing the right talent is not an easy task. ...

If you feel like you’re living your LinkedIn life in relative anonymity and waiting around for your big break, maybe it’s time to take matters into your own hands. With a few simple tweaks to your LinkedIn routine, you can boost your visibility and grow your audience. Since you’re reading this artic...