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Why You Should Invest in Professional Photography (And How to Get Your Moneyā€™s Worth) career company page executives job seekers leadership marketing profile sales strategy young professionals Jun 27, 2023

Hot take—free imagery and iPhone pictures can only get you so far. There’s simply no substitute for high-quality photography. If you’re trying to decide if investing in a brand shoot is worth it, here’s my advice to you. Bite the bullet. Pay the money. You’ll be glad...

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Why Authenticity Matters on LinkedIn career executives job seekers leadership marketing professional development profile strategy young professionals Jun 13, 2023

At the start of my career, I remember being so conscious of ageism and the possibility of being perceived as too young or too inexperienced to be taken seriously. So much of my effort went into being put together and “on it” to combat that possible perception. I felt like I could...

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5 Business Reasons to Showcase Your People on LinkedIn career company page executives job seekers marketing recruiting sales social selling strategy team-building young professionals May 16, 2023

As I’ve said before, you should be the star of the show when it comes to your personal LinkedIn profile, but there’s a time and place to talk about your team, too. The same is true for your company page and engagement. While it’s important to communicate what your business does...

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Level Up Your Networking Game with LinkedIn's QR Code Feature career executives job seekers linkedin features mobile app professional quick tip strategy young professionals May 09, 2023

Next time you’re at a conference or other in-person networking event, try using the LinkedIn QR code feature. This cool feature allows you to connect quickly and easily with other attendees. It’s a tech-savvy way to bypass the typical business card exchange—or to bring your...

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How to Build a Strong Online Reputation executives job seekers marketing professional development profile recruiting sales social selling young professionals May 02, 2023

If you’re reading this, you’re already a rockstar—I just know it! The LinkedInsider community is full of amazing, talented people working across dozens of industries. Chances are, your peers and colleagues already know how great you are, but does the internet know? 

As a...

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How to Make LinkedIn Profile Updates Without Blasting Your Network career executives job seekers linkedin features profile quick tip strategy young professionals Apr 25, 2023

Have you ever experienced a situation like this? Your LinkedIn notifications ping to tell you Bill Smith started a new job at Microsoft. “Wait,” you think to yourself, “hasn’t Bill worked at Microsoft for years?”

What we have here is a situation where Bill was likely...

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When and How to Update Your LinkedIn Profile executives job seekers linkedin features marketing profile recruiting strategy young professionals Apr 04, 2023

Imagine if you only cleaned your house once per year. Not only would the task be daunting, but it would also take forever. By the same logic, a regular “cleaning” of your LinkedIn profile makes keeping up with your online presence much more manageable. Every section of your profile...

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Ask LinkedIn Lindsey: Profile Imagery executives job seekers linkedin features marketing profile quick tip strategy young professionals Mar 28, 2023

Your LinkedIn profile is more than a static resume. It’s time to forget boring, black Times New Roman text and embrace all the dynamic visual features LinkedIn offers to showcase who you are. Because there are so many different ways to incorporate imagery into your LinkedIn profile,...

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Why Soft Skills Matter in Today's Workplace career executives job seekers leadership professional development recruiting social selling strategy young professionals Mar 07, 2023

 A great attitude, leadership ability, a collaborative spirit—these are all things that any company would be lucky to find in an employee. And yet, they won’t show up in a GPA, an aptitude score, or a code test. “Soft skills,” as they’re known, might be...

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Get Organized With LinkedInā€™s Focused Inbox Feature executives inmail job seekers linkedin features quick tip sales strategy young professionals Feb 28, 2023

If you appreciate the aesthetic of a clean drawer, an uncluttered desktop, or a tidy hard drive, I have good news for you, my friend. LinkedIn recently launched a new messaging feature, and I have a feeling you’re going to love it. 

The Focused Inbox is an optional LinkedIn setting....

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7 Work Things Iā€™m Glad I Bought career executives job seekers leadership networking young professionals Feb 21, 2023

To me, the makings of a great workday are mostly intangible—a great conversation with a client, a productive work session, or maybe a chance to get some fresh air in the middle of the afternoon. Still, there are a couple of things that never fail to bring me a little extra joy. I rarely...

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How to Customize Your LinkedIn Feed executives job seekers linkedin features quick tip strategy young professionals Feb 14, 2023

When you log in to your LinkedIn account and start perusing your feed, do you like what you see? Your LinkedIn feed doesn’t have to feel like a noisy room of updates and work anniversaries (unless you want it to). Thanks to a couple of key LinkedIn settings, you can “train” your...

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