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Ask LinkedIn Lindsey: Promoting Your Business on LinkedIn career company page executives inmail job seekers linkedin marketing mobile app profile quick tip recruiting sales social selling strategy success story young professionals Nov 07, 2023

One of the best parts of my job is giving owners, leaders, and entrepreneurs the freedom to brag about their businesses. We’ve all seen self-promotion that feels slimy, but LinkedIn is the perfect place to tell your business story the right way. 

Sure, there are paid ways to promote...

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LinkedInsider Top Hits: Job Searching & Recruiting career job seekers linkedin features marketing networking profile quick tip recruiting social selling strategy young professionals Sep 26, 2023

Finding the right job or the right candidate can feel like a real test of patience. According to the latest research, it takes most companies more than 40 days to fill an open position. That’s a long time to wait—whether you need a job or you’re managing an understaffed...

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5 Lies That Keep Successful Professionals from Leveraging LinkedIn the Right Way executives leadership linkedin features marketing professional development profile sales social selling strategy Sep 19, 2023

Sometimes we just get in our own way, don’t we? Whether it’s imposter syndrome, fear, or busyness, there are so many little voices in our heads that can keep us from reaching our goals. 

Some of the smartest and most successful people I meet are missing out on an amazing chance...

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Supercharge Your Job Search with this LinkedIn Feature career job seekers linkedin features marketing networking profile quick tip recruiting strategy Aug 29, 2023

The “Great Resignation” may be over, but that doesn’t mean that workers have found roles they love. Many people, including the more than 200 thousand affected by layoffs this year, are looking for new or better jobs. Maybe you’re one of them! If so, you know job searching...

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Hack Your LinkedIn To-Do List with ChatGPT executives inmail marketing professional development sales strategy young professionals Aug 22, 2023

Throughout time, technology has transformed the way we work. For most of history, these changes happened slowly, but in the past several decades, innovation has exploded. Just consider the fact that the first cell phone came out just 50 years ago!

On the whole, I think the major advancements in...

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3 Reasons Why You Should Try LinkedIn’s Page Messaging Feature company page linkedin features marketing quick tip sales social selling strategy Aug 15, 2023

Can I be real with you for a second? It’s tough out there. With all sorts of competitors clamoring for your target audience’s eyes and dollars, landing a sale is no easy feat. There are all sorts of reasons why someone might choose a different company over yours. Don’t let...

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Behind the Scenes of My Brand Photoshoot career leadership marketing profile Aug 08, 2023

Finally, you’ve scheduled that team photoshoot, headshot session, or website shoot. The date is on the calendar, and your favorite outfits are set aside. Now what? It’s go-time! 

If you’re like me, the thought of being in front of the camera puts a tiny pit in my stomach....

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So You Want to Be a Thought Leader… career executives leadership linkedin features marketing quick tip strategy young professionals Aug 01, 2023

When you think of thought leaders, who comes to mind? I tend to think of well-known authors, speakers, and business leaders like Arianna Huffington, Simon Sinek, and Brené Brown. But, being named on a Forbes list or The New York Times Best Sellers list isn’t a prerequisite to...

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Hiring? Here's How to Stretch Your Dollar with LinkedIn's Recruiting Tools career linkedin features marketing quick tip recruiting strategy Jul 18, 2023

If you’re looking to expand your team, you’re not alone. According to the National Federation of Independent Business (NFIB), 63 percent of small businesses reported hiring or trying to hire in May 2023. 

With such a tight labor market, attracting and securing the right talent is...

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5 Ways to Boost Your Visibility on LinkedIn career company page executives job seekers linkedin features marketing mobile app networking profile sales social selling strategy young professionals Jul 11, 2023

If you feel like you’re living your LinkedIn life in relative anonymity and waiting around for your big break, maybe it’s time to take matters into your own hands. With a few simple tweaks to your LinkedIn routine, you can boost your visibility and grow your audience. Since...

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Ask LinkedIn Lindsey: Analytics & Performance Data executives linkedin features marketing mobile app quick tip sales strategy young professionals Jul 04, 2023

Data! Analytics! Performance! They’re all the rage these days. In every sphere of business, it seems we’re constantly talking about how to measure, make sense of, and leverage lots of information. The same is true for LinkedIn. And while I think it’s important to use the data we...

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Why You Should Invest in Professional Photography (And How to Get Your Money’s Worth) career company page executives job seekers leadership marketing profile sales strategy young professionals Jun 27, 2023

Hot take—free imagery and iPhone pictures can only get you so far. There’s simply no substitute for high-quality photography. If you’re trying to decide if investing in a brand shoot is worth it, here’s my advice to you. Bite the bullet. Pay the money. You’ll be glad...

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