The Blog
Stumped on whether or not to take on something yourself or rely on the expertise of a pro? Knowing when to take a DIY versus an expert approach is not always easy. For me, I can think back to times when I tried something myself first only to realize later that hiring an expert would have saved me...
Let me set the scene: You’re sitting at your computer and staring at your LinkedIn inbox. You can see that your first message to a warm prospect was read, but ignored. Bummer. A week and a half goes by with no response, so you decide to send a second message. Still, crickets. A couple more...
Next to the question, "What should I post on LinkedIn?" the next most popular question is, "How do I get in front of more people I want to do business with on LinkedIn?". It's no surprise, because no matter where you are in your career, building your network of relationships is an...
At McMillion Consulting, I have the opportunity to work with all types of professionals from many different industries. While much of my training centers around prospecting, selling, visibility, and business growth, I occasionally work with executives who are on the job hunt. LinkedIn...
Because “following” and “followers” have different meanings on different social media platforms, figuring out how to make the most of the LinkedIn version of following can be a bit confusing. Luckily, following people on LinkedIn is pretty straightforward—and...
It’s the mythical pot of gold at the end of the rainbow. A pig with wings. The unicorn of the working world. You may know it as the all-elusive “work-life” balance. Everyone’s talking about it—how they need it and want it, but the question remains, does it even...
Have you ever noticed a store or house along your commute for the first time, even though it’s been there forever? Or perhaps, you just recently discovered a keyboard shortcut that’s new to you, but not new at all. It’s amazing how much we miss right under our noses. So often,...
Every now and then, I meet a LinkedIn skeptic—someone who understands the importance of a professional profile but doesn’t see the value of actually engaging on the platform. By now, I think I’ve heard all the excuses, from lack of time to doubt about the impact. Do you fall...
One of the most common mistakes I see on LinkedIn is when people essentially copy and paste their resumes into their profiles and call it a day. Comparing your resume to your LinkedIn profile is a little like comparing a picture to a movie. Sure there are some similarities between the two, but...
Back in 2019, I published an article on LinkedIn I’ve since referred to as, “It’s Okay to Be Awesome.” It’s all about the power of LinkedIn recommendations. In the time since I first wrote that article, I’ve had hundreds of conversations about this...
According to a 2023 LinkedIn learning report, the skillsets required for jobs have changed 25 percent since 2007, and that number is expected to double by 2027. If that doesn’t motivate you to crush your learning goals, I don’t know what will! Perhaps, LinkedIn Learning, a giant...
One thing that always puzzles me is when people lock down their LinkedIn profiles, making them hard or even impossible to find. Isn’t the point of being on LinkedIn to build relationships? That’s pretty difficult to do if no one can reach you.
Now, what I do understand is that...
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