The Blog

Here at McMillion Consulting, we love cheering clients on and celebrating their wins. Our Anatomy of a Win series showcases stories from professionals who experienced a notable business victory as a result of implementing a tool or strategy they learned from our work together.

Michael Marchio is...

 A great attitude, leadership ability, a collaborative spirit—these are all things that any company would be lucky to find in an employee. And yet, they won’t show up in a GPA, an aptitude score, or a code test. “Soft skills,” as they’re known, might be...

New to Sales Navigator? If you’ve spent any amount of time on LinkedIn, using Sales Navigator will probably feel pretty intuitive. However, given the upgraded toolset this premium subscription offers, you’ll find that there are plenty of features and workflows for which the free...

Another year flew by in a flash! From the inside scoop on Sales Navigator to some real talk about work-life balance and so much more, we covered a lot of ground here on LinkedInsider in 2022. 

Before we turn the page on this year, let’s take a look back at some of the most popular...

Because “following” and “followers” have different meanings on different social media platforms, figuring out how to make the most of the LinkedIn version of following can be a bit confusing. Luckily, following people on LinkedIn is pretty straightforward—and...

Did you know social media has a proven impact on business? That’s right. According to Sprout Social, 78% of buyers are willing to purchase from a company after having a positive experience with them on social media. Plus, 68% of consumers agree that social media allows them to interact with...

You want to be the best salesperson you can be, and I want to help you. After all, what are you doing if you’re not striving to improve? While there are all sorts of ways to revamp your sales technique, honing your social selling game is one of my top recommendations to create and improve...

As I’ve progressed in my career, I’ve realized that so much of growth is “unlearning.” We spend years being sponges, soaking up every piece of advice we receive, only to realize later that not all of it is helpful or even true. Sometimes, unlearning means tossing aside...

If you’re on LinkedIn, chances are, you probably have an interest in building your professional network. After all, at its core, that’s what LinkedIn is designed to support! If you’re a pro at working a room and making connections in person but struggle to build your network...

Let me set the scene: You’re sitting at your computer and staring at your LinkedIn inbox. You can see that your first message to a warm prospect was read, but ignored. Bummer. A week and a half goes by with no response, so you decide to send a second message. Still, crickets. A couple more...

Most of the clients I serve would only call themselves students in the sense that they’re lifelong learners. Still, I receive a surprising number of questions related to LinkedIn for students. In the spirit of helping my people help their people, I’ve decided to dedicate a full...

Since the pandemic, most of us have become quite accustomed to alternative meeting formats, whether that’s a phone call, a video call, or a good old fashioned face-to-face conversation. At this point, we’ve all slid into meeting norms—weekly Zoom check-ins, team conference...