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Anatomy of a Win: How Michael Marchio Builds Strong Connections by Seeing His Network Differently career executives leadership linkedin features professional development profile sales social selling strategy success story young professionals Mar 21, 2023

Here at McMillion Consulting, we love cheering clients on and celebrating their wins. Our Anatomy of a Win series showcases stories from professionals who experienced a notable business victory as a result of implementing a tool or strategy they learned from our work together.

Michael Marchio is...

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Why Soft Skills Matter in Today's Workplace career executives job seekers leadership professional development recruiting social selling strategy young professionals Mar 07, 2023

 A great attitude, leadership ability, a collaborative spirit—these are all things that any company would be lucky to find in an employee. And yet, they won’t show up in a GPA, an aptitude score, or a code test. “Soft skills,” as they’re known, might be...

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How to Read a LinkedIn Profile in Sales Navigator executives linkedin features profile quick tip recruiting sales social selling strategy Jan 03, 2023

New to Sales Navigator? If you’ve spent any amount of time on LinkedIn, using Sales Navigator will probably feel pretty intuitive. However, given the upgraded toolset this premium subscription offers, you’ll find that there are plenty of features and workflows for which the free...

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Best of 2022: A Year in Review career strategy executives inmail leadership marketing mobile app networking professional development profile social selling team-building young professionals Dec 27, 2022

Another year flew by in a flash! From the inside scoop on Sales Navigator to some real talk about work-life balance and so much more, we covered a lot of ground here on LinkedInsider in 2022. 

Before we turn the page on this year, let’s take a look back at some of the most popular...

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When and How to Follow People on LinkedIn career company page executives inmail job seekers linkedin marketing mobile app profile quick tip recruiting sales social selling strategy success story young professionals Dec 20, 2022

Because “following” and “followers” have different meanings on different social media platforms, figuring out how to make the most of the LinkedIn version of following can be a bit confusing. Luckily, following people on LinkedIn is pretty straightforward—and...

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Does Your Social Media Presence Pass This Essential Test? company page leadership linkedin features marketing mobile app profile social selling strategy Oct 18, 2022

Did you know social media has a proven impact on business? That’s right. According to Sprout Social, 78% of buyers are willing to purchase from a company after having a positive experience with them on social media. Plus, 68% of consumers agree that social media allows them to interact with...

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How to Level Up Your Social Selling Game on LinkedIn linkedin features professional development quick tip sales social selling strategy Oct 11, 2022

You want to be the best salesperson you can be, and I want to help you. After all, what are you doing if you’re not striving to improve? While there are all sorts of ways to revamp your sales technique, honing your social selling game is one of my top recommendations to create and improve...

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5 Popular Sales Myths: Debunked career executives marketing professional development sales social selling strategy young professionals Sep 20, 2022

As I’ve progressed in my career, I’ve realized that so much of growth is “unlearning.” We spend years being sponges, soaking up every piece of advice we receive, only to realize later that not all of it is helpful or even true. Sometimes, unlearning means tossing aside...

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LinkedIn Top Hits: Networking from A to Z executives job seekers linkedin features marketing mobile app profile quick tip sales social selling strategy young professionals Aug 30, 2022

If you’re on LinkedIn, chances are, you probably have an interest in building your professional network. After all, at its core, that’s what LinkedIn is designed to support! If you’re a pro at working a room and making connections in person but struggle to build your network...

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Staying Top of Mind on LinkedIn executives job seekers networking quick tip recruiting sales social selling strategy young professionals Aug 16, 2022

Let me set the scene: You’re sitting at your computer and staring at your LinkedIn inbox. You can see that your first message to a warm prospect was read, but ignored. Bummer. A week and a half goes by with no response, so you decide to send a second message. Still, crickets. A couple more...

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Ask LinkedIn Lindsey: LinkedIn Tips for Students career job seekers linkedin features professional development profile quick tip social selling strategy young professionals Jul 05, 2022

Most of the clients I serve would only call themselves students in the sense that they’re lifelong learners. Still, I receive a surprising number of questions related to LinkedIn for students. In the spirit of helping my people help their people, I’ve decided to dedicate a full...

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How to Choose the Right Format for Your Meeting career company page executives inmail job seekers linkedin features marketing mobile app profile quick tip recruiting sales social selling strategy success story young professionals Jun 28, 2022

Since the pandemic, most of us have become quite accustomed to alternative meeting formats, whether that’s a phone call, a video call, or a good old fashioned face-to-face conversation. At this point, we’ve all slid into meeting norms—weekly Zoom check-ins, team conference...

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